Zumiez Inc (ZUMZ) · Insider trading
What Zumiez's directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.
Bought, 12 months
$134,000
1 insider, 1 trade
Sold, 12 months
$1.68M
6 insiders, 4% under a plan
Net, 12 months
−$1.55M
bought less sold
Latest filing
2026-09-28
filings read to 2026-10-19
Who traded, two years
| Insider | Bought | Sold | Trades | Last trade | Holds after |
|---|---|---|---|---|---|
| Visser Chris K.Chief Legal Officer & Sec. | – | $651,069 | 6 | 2026-04-01 | 43,500 |
| Smith TravisDirector | – | $541,608 | 2 | 2025-12-19 | 22,954 |
| Valletta Liliana GilDirector | – | $347,177 | 7 | 2026-06-15 | 5,264 |
| Ellis Adam ChristopherPresident International | $134,000 | $207,933 | 2 | 2026-09-18 | 83,664 |
| Bauza CarmenDirector | – | $282,254 | 2 | 2025-12-08 | 10,409 |
| Harkless Guy MatthewDirector | – | $72,975 | 1 | 2025-12-11 | 14,385 |
Open-market purchases and sales
Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Holds after | Filing |
|---|---|---|---|---|---|---|---|
| 2026-09-18 | Ellis Adam ChristopherPresident International | Buy | 10,000 | 13.40 | $134,000 | 83,664 | Form 4 |
| 2026-06-15 | Valletta Liliana GilDirector | Sale | 540 | 18.64 | $10,066 | 5,264 | Form 4 |
| 2026-06-12 | Valletta Liliana GilDirector | Sale | 1,319 | 18.81 | $24,810 | 5,804 | Form 4 |
| 2026-06-11 | Valletta Liliana GilDirector | Sale | 3,841 | 18.82 | $72,288 | 7,123 | Form 4 |
| 2026-06-09 | Valletta Liliana GilDirector | Sale | 300 | 19.41 | $5,823 | 10,964 | Form 4 |
| 2026-04-01 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 9,974 | 22.21 | $221,523 | 43,500 | Form 4 |
| 2025-12-22 | Ellis Adam ChristopherPresident International | Sale | 7,319 | 28.41 | $207,933 | 60,031 | Form 4 |
| 2025-12-19 | Smith TravisDirector | Sale | 9,175 | 28.36 | $260,203 | 22,954 | Form 4 |
| 2025-12-15 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 8,159 | 29.39 | $239,793 | 46,187 | Form 4 |
| 2025-12-15 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 1,884 | 29.12 | $54,862 | 44,303 | Form 4 |
| 2025-12-11 | Harkless Guy MatthewDirector | Saleplan | 2,500 | 29.19 | $72,975 | 14,385 | Form 4 |
| 2025-12-09 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 727 | 30.25 | $21,992 | 44,303 | Form 4 |
| 2025-12-09 | Smith TravisDirector | Sale | 9,349 | 30.10 | $281,405 | 32,129 | Form 4 |
| 2025-12-08 | Bauza CarmenDirector | Sale | 7,000 | 29.69 | $207,830 | 10,409 | Form 4 |
| 2025-09-17 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 4,512 | 20.10 | $90,691 | 45,409 | Form 4 |
| 2025-09-17 | Visser Chris K.Chief Legal Officer & Sec. | Sale | 1,106 | 20.08 | $22,208 | 44,303 | Form 4 |
| 2025-09-08 | Valletta Liliana GilDirector | Sale | 3,655 | 21.30 | $77,852 | 7,154 | Form 4 |
| 2025-06-26 | Valletta Liliana GilDirector | Sale | 6,600 | 12.82 | $84,612 | 10,809 | Form 4 |
| 2025-03-25 | Valletta Liliana GilDirector | Sale | 4,747 | 15.11 | $71,727 | 10,255 | Form 4 |
| 2024-12-11 | Bauza CarmenDirector | Sale | 3,386 | 21.98 | $74,424 | 10,255 | Form 4 |
Grants, exercises and other transactions
Pay, tax and paperwork rather than a choice to trade at the market price. Two years.
18 × shares withheld for tax16 × grant or award9 × option exercise2 × gift
Show them
| Date | Insider | What | Shares | Price | Holds after | Filing |
|---|---|---|---|---|---|---|
| 2026-06-03 | Smith TravisDirector | Grant or award A | +4,110 | – | 27,064 | Form 4 |
| 2026-06-03 | Murphy James P.Director | Grant or award A | +4,110 | – | 32,231 | Form 4 |
| 2026-06-03 | Louden SteveDirector | Grant or award A | +4,110 | – | 29,335 | Form 4 |
| 2026-06-03 | Valletta Liliana GilDirector | Grant or award A | +4,110 | – | 11,264 | Form 4 |
| 2026-06-03 | Bauza CarmenDirector | Grant or award A | +4,110 | – | 14,519 | Form 4 |
| 2026-06-03 | Harkless Guy MatthewDirector | Grant or award A | +4,110 | – | 18,495 | Form 4 |
| 2026-03-18 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −1,981 | 21.17 | 116,063 | Form 4 |
| 2026-03-18 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −1,371 | 21.17 | 53,474 | Form 4 |
| 2026-03-18 | Ellis Adam ChristopherPresident International | Option exercise M | +7,507 | – | 75,492 | Form 4 |
| 2026-03-18 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −1,828 | 21.17 | 73,664 | Form 4 |
| 2026-03-17 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −1,801 | 21.51 | 118,044 | Form 4 |
| 2026-03-17 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −1,382 | 21.51 | 54,845 | Form 4 |
| 2026-03-17 | Ellis Adam ChristopherPresident International | Option exercise M | +6,845 | – | 69,680 | Form 4 |
| 2026-03-17 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −1,695 | 21.51 | 67,985 | Form 4 |
| 2026-03-16 | Work Christopher CodingtonChief Financial Officer | Grant or award A | +14,963 | – | 119,845 | Form 4 |
| 2026-03-16 | Visser Chris K.Chief Legal Officer & Sec. | Grant or award A | +11,510 | – | 56,227 | Form 4 |
| 2026-03-13 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −1,349 | 21.43 | 104,882 | Form 4 |
| 2026-03-13 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −860 | 21.43 | 44,717 | Form 4 |
| 2026-03-13 | Ellis Adam ChristopherPresident International | Option exercise M | +4,033 | – | 64,064 | Form 4 |
| 2026-03-13 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −1,229 | 21.43 | 62,835 | Form 4 |
| 2025-12-16 | Campion Thomas DDirector, Chairman of Board of Directors | Gift G | −100,000 | – | 750,817 | Form 4 |
| 2025-12-15 | Visser Chris K.Chief Legal Officer & Sec. | Option exercise M | +1,884 | 24.54 | 46,187 | Form 4 |
| 2025-12-15 | Visser Chris K.Chief Legal Officer & Sec. | Option exercise M | +8,159 | 18.60 | 54,346 | Form 4 |
| 2025-12-09 | Visser Chris K.Chief Legal Officer & Sec. | Option exercise M | +727 | 24.54 | 45,030 | Form 4 |
| 2025-12-09 | Campion Thomas DDirector, Chairman of Board of Directors | Gift G | −25,333 | – | 850,817 | Form 4 |
| 2025-06-04 | Valletta Liliana GilDirector | Grant or award A | +7,154 | – | 17,409 | Form 4 |
| 2025-06-04 | Bauza CarmenDirector | Grant or award A | +7,154 | – | 17,409 | Form 4 |
| 2025-06-04 | Murphy James P.Director | Grant or award A | +7,154 | – | 28,121 | Form 4 |
| 2025-06-04 | Harkless Guy MatthewDirector | Grant or award A | +7,154 | – | 16,885 | Form 4 |
| 2025-06-04 | Louden SteveDirector | Grant or award A | +7,154 | – | 25,225 | Form 4 |
| 2025-06-04 | Smith TravisDirector | Grant or award A | +7,154 | – | 41,478 | Form 4 |
| 2025-03-18 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −1,562 | 14.32 | 49,921 | Form 4 |
| 2025-03-18 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −1,998 | 14.32 | 104,890 | Form 4 |
| 2025-03-18 | Ellis Adam ChristopherPresident International | Option exercise M | +7,508 | – | 69,267 | Form 4 |
| 2025-03-18 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −1,917 | 14.32 | 67,350 | Form 4 |
| 2025-03-17 | Visser Chris K.Chief Legal Officer & Sec. | Grant or award A | +15,400 | – | 51,483 | Form 4 |
| 2025-03-17 | Work Christopher CodingtonChief Financial Officer | Grant or award A | +22,245 | – | 106,888 | Form 4 |
| 2025-03-14 | Ellis Adam ChristopherPresident International | Option exercise M | +1,482 | – | 62,209 | Form 4 |
| 2025-03-14 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −450 | 13.82 | 61,759 | Form 4 |
| 2025-03-14 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −525 | 13.82 | 84,643 | Form 4 |
| 2025-03-14 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −375 | 13.82 | 36,083 | Form 4 |
| 2025-03-13 | Ellis Adam ChristopherPresident International | Option exercise M | +4,033 | – | 61,950 | Form 4 |
| 2025-03-13 | Ellis Adam ChristopherPresident International | Shares withheld for tax F | −1,223 | 12.78 | 60,727 | Form 4 |
| 2025-03-13 | Work Christopher CodingtonChief Financial Officer | Shares withheld for tax F | −1,345 | 12.78 | 85,168 | Form 4 |
| 2025-03-13 | Visser Chris K.Chief Legal Officer & Sec. | Shares withheld for tax F | −856 | 12.78 | 36,458 | Form 4 |
How to read it
- Buy, sale
- Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
- Plan
- A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
- Holds after
- The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
- Value
- Shares times the price the form reports, which is often an average over several fills on the day.
Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.