YETI Holdings, Inc. (YETI) · Insider trading
What YETI Holdings's directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.
Bought, 12 months
$0
0 insiders, 0 trades
Sold, 12 months
$442,142
1 insider, 100% under a plan
Net, 12 months
−$442,142
bought less sold
Latest filing
2026-08-18
filings read to 2026-10-19
Who traded, two years
| Insider | Bought | Sold | Trades | Last trade | Holds after |
|---|---|---|---|---|---|
| Barksdale Bryan C.SVP, CLO and Secretary | – | $442,142 | 2 | 2025-12-11 | 61,229 |
| McMullen Michael JohnCFO | – | $33,615 | 1 | 2024-12-11 | 45,877 |
Open-market purchases and sales
Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Holds after | Filing |
|---|---|---|---|---|---|---|---|
| 2025-12-11 | Barksdale Bryan C.SVP, CLO and Secretary | Saleplan | 4,924 | 45.32 | $223,156 | 61,229 | Form 4 |
| 2025-12-11 | Barksdale Bryan C.SVP, CLO and Secretary | Saleplan | 4,832 | 45.32 | $218,986 | 56,397 | Form 4 |
| 2024-12-11 | McMullen Michael JohnCFO | Saleplan | 747 | 45.00 | $33,615 | 45,877 | Form 4 |
Grants, exercises and other transactions
Pay, tax and paperwork rather than a choice to trade at the market price. Two years.
53 × shares withheld for tax39 × grant or award4 × gift
Show them
| Date | Insider | What | Shares | Price | Holds after | Filing |
|---|---|---|---|---|---|---|
| 2026-08-17 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −630 | 43.00 | 50,710 | Form 4 |
| 2026-08-17 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −554 | 43.00 | 80,074 | Form 4 |
| 2026-08-17 | Reintjes Matthew JDirector, Chair, President and CEO | Shares withheld for tax F | −2,062 | 43.00 | 464,160 | Form 4 |
| 2026-08-14 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −790 | 44.56 | 51,340 | Form 4 |
| 2026-08-14 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −596 | 44.56 | 80,628 | Form 4 |
| 2026-08-14 | Reintjes Matthew JDirector, Chair, President and CEO | Shares withheld for tax F | −2,228 | 44.56 | 466,222 | Form 4 |
| 2026-05-07 | Gibeau Frank DDirector | Grant or award A | +3,719 | – | 10,041 | Form 4 |
| 2026-05-07 | Dean AlisonDirector | Grant or award A | +3,719 | – | 21,202 | Form 4 |
| 2026-05-07 | McCoy Dustan eDirector | Grant or award A | +3,719 | – | 38,497 | Form 4 |
| 2026-05-07 | Kelley Mary LouDirector | Grant or award A | +2,819 | – | 39,927 | Form 4 |
| 2026-05-07 | Kelley Mary LouDirector | Grant or award A | +3,719 | – | 43,646 | Form 4 |
| 2026-05-07 | Welander Jan MagnusDirector | Grant or award A | +6,238 | – | 16,085 | Form 4 |
| 2026-05-07 | Shearer Robert KDirector | Grant or award A | +9,117 | – | 71,202 | Form 4 |
| 2026-05-07 | Arens ArneDirector | Grant or award A | +3,719 | – | 9,632 | Form 4 |
| 2026-05-07 | Axelrod Elizabeth LDirector | Grant or award A | +3,719 | – | 18,183 | Form 4 |
| 2026-05-06 | Gibeau Frank DDirector | Gift G | −5,467 | – | 6,322 | Form 4 |
| 2026-05-06 | Gibeau Frank DDirector | Gift G | +5,467 | – | 18,852 | Form 4 |
| 2026-02-24 | Duff MartinSVP, Supply Chain & Operations | Shares withheld for tax F | −607 | 45.44 | 52,130 | Form 4 |
| 2026-02-24 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −1,754 | 45.44 | 478,973 | Form 4 |
| 2026-02-24 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −10,523 | 45.44 | 468,450 | Form 4 |
| 2026-02-24 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −546 | 45.44 | 81,770 | Form 4 |
| 2026-02-24 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −546 | 45.44 | 81,224 | Form 4 |
| 2026-02-23 | Bomar Scott CSVP, CFO and Treasurer | Grant or award A | +20,045 | – | 20,045 | Form 4 |
| 2026-02-23 | Bomar Scott CSVP, CFO and Treasurer | Grant or award A | +55,298 | – | 75,343 | Form 4 |
| 2026-02-20 | Barksdale Bryan C.SVP, CLO and Secretary | Grant or award A | +16,632 | – | 71,274 | Form 4 |
| 2026-02-20 | Barksdale Bryan C.SVP, CLO and Secretary | Grant or award A | +16,632 | – | 87,906 | Form 4 |
| 2026-02-20 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −6,570 | 47.68 | 81,336 | Form 4 |
| 2026-02-20 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −6,570 | 47.68 | 74,766 | Form 4 |
| 2026-02-20 | Barksdale Bryan C.SVP, CLO and Secretary | Grant or award A | +7,550 | – | 82,316 | Form 4 |
| 2026-02-20 | Duff MartinSVP, Supply Chain & Operations | Grant or award A | +16,644 | – | 49,083 | Form 4 |
| 2026-02-20 | Duff MartinSVP, Supply Chain & Operations | Shares withheld for tax F | −7,357 | 47.68 | 41,726 | Form 4 |
| 2026-02-20 | Duff MartinSVP, Supply Chain & Operations | Grant or award A | +11,011 | – | 52,737 | Form 4 |
| 2026-02-20 | McMullen Michael JohnCFO | Grant or award A | +20,546 | – | 75,142 | Form 4 |
| 2026-02-20 | McMullen Michael JohnCFO | Grant or award A | +20,546 | – | 95,688 | Form 4 |
| 2026-02-20 | McMullen Michael JohnCFO | Shares withheld for tax F | −8,116 | 47.68 | 87,572 | Form 4 |
| 2026-02-20 | McMullen Michael JohnCFO | Shares withheld for tax F | −8,116 | 47.68 | 79,456 | Form 4 |
| 2026-02-20 | Reintjes Matthew JDirector, President and CEO | Grant or award A | +160,448 | – | 415,943 | Form 4 |
| 2026-02-20 | Reintjes Matthew JDirector, President and CEO | Grant or award A | +160,448 | – | 576,391 | Form 4 |
| 2026-02-20 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −63,137 | 47.68 | 513,254 | Form 4 |
| 2026-02-20 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −63,137 | 47.68 | 450,117 | Form 4 |
| 2026-02-20 | Reintjes Matthew JDirector, President and CEO | Grant or award A | +30,610 | – | 480,727 | Form 4 |
| 2026-02-17 | McMullen Michael JohnCFO | Shares withheld for tax F | −1,503 | 48.01 | 55,344 | Form 4 |
| 2026-02-17 | McMullen Michael JohnCFO | Shares withheld for tax F | −748 | 48.01 | 54,596 | Form 4 |
| 2026-02-17 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −3,837 | 48.01 | 257,539 | Form 4 |
| 2026-02-17 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −2,044 | 48.01 | 255,495 | Form 4 |
| 2026-02-17 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −1,186 | 48.01 | 55,211 | Form 4 |
| 2026-02-17 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −569 | 48.01 | 54,642 | Form 4 |
| 2026-02-17 | Duff MartinSVP, Supply Chain & Operations | Shares withheld for tax F | −1,564 | 48.01 | 33,092 | Form 4 |
| 2026-02-17 | Duff MartinSVP, Supply Chain & Operations | Shares withheld for tax F | −653 | 48.01 | 32,439 | Form 4 |
| 2025-11-21 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −701 | 38.49 | 34,656 | Form 4 |
| 2025-08-25 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −676 | 35.51 | 66,153 | Form 4 |
| 2025-08-25 | McMullen Michael JohnCFO | Shares withheld for tax F | −834 | 35.51 | 56,847 | Form 4 |
| 2025-08-25 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −1,754 | 35.51 | 261,376 | Form 4 |
| 2025-08-25 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −399 | 35.51 | 35,357 | Form 4 |
| 2025-08-18 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −343 | 34.46 | 66,829 | Form 4 |
| 2025-08-18 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −414 | 34.46 | 35,756 | Form 4 |
| 2025-08-18 | McMullen Michael JohnCFO | Shares withheld for tax F | −454 | 34.46 | 57,681 | Form 4 |
| 2025-08-18 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −2,063 | 34.46 | 263,130 | Form 4 |
| 2025-05-21 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −701 | 29.71 | 36,170 | Form 4 |
| 2025-05-07 | Gibeau Frank DDirector | Gift G | −4,077 | – | 11,789 | Form 4 |
| 2025-05-07 | Gibeau Frank DDirector | Gift G | +4,077 | – | 13,385 | Form 4 |
| 2025-05-01 | Arens ArneDirector | Grant or award A | +5,467 | – | 5,913 | Form 4 |
| 2025-05-01 | Dean AlisonDirector | Grant or award A | +5,467 | – | 17,483 | Form 4 |
| 2025-05-01 | McCoy Dustan eDirector | Grant or award A | +5,467 | – | 34,778 | Form 4 |
| 2025-05-01 | Axelrod Elizabeth LDirector | Grant or award A | +9,523 | – | 14,464 | Form 4 |
| 2025-05-01 | Gibeau Frank DDirector | Grant or award A | +5,467 | – | 25,174 | Form 4 |
| 2025-05-01 | Kelley Mary LouDirector | Grant or award A | +5,467 | – | 37,108 | Form 4 |
| 2025-05-01 | Welander Jan MagnusDirector | Grant or award A | +9,171 | – | 9,847 | Form 4 |
| 2025-05-01 | Katz Robert ADirector | Grant or award A | +5,467 | – | 10,408 | Form 4 |
| 2025-05-01 | Shearer Robert KDirector | Grant or award A | +13,404 | – | 62,085 | Form 4 |
| 2025-03-24 | arens arne MagnusDirector | Grant or award A | +446 | – | 446 | Form 4 |
| 2025-03-24 | Welander Jan MagnusDirector | Grant or award A | +676 | – | 676 | Form 4 |
| 2025-02-24 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −1,754 | 37.10 | 265,193 | Form 4 |
| 2025-02-24 | McMullen Michael JohnCFO | Shares withheld for tax F | −417 | 37.10 | 58,552 | Form 4 |
| 2025-02-24 | McMullen Michael JohnCFO | Shares withheld for tax F | −417 | 37.10 | 58,135 | Form 4 |
| 2025-02-24 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −394 | 37.10 | 36,871 | Form 4 |
| 2025-02-24 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −338 | 37.10 | 67,510 | Form 4 |
| 2025-02-24 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −338 | 37.10 | 67,172 | Form 4 |
| 2025-02-18 | Barksdale Bryan C.SVP, CLO and Secretary | Grant or award A | +6,353 | – | 70,523 | Form 4 |
| 2025-02-18 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −1,740 | 38.43 | 68,783 | Form 4 |
| 2025-02-18 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −250 | 38.43 | 68,533 | Form 4 |
| 2025-02-18 | Barksdale Bryan C.SVP, CLO and Secretary | Shares withheld for tax F | −685 | 38.43 | 67,848 | Form 4 |
| 2025-02-18 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −980 | 38.43 | 37,265 | Form 4 |
| 2025-02-18 | McMullen Michael JohnCFO | Grant or award A | +3,135 | – | 60,979 | Form 4 |
| 2025-02-18 | McMullen Michael JohnCFO | Shares withheld for tax F | −930 | 38.43 | 60,049 | Form 4 |
| 2025-02-18 | McMullen Michael JohnCFO | Shares withheld for tax F | −123 | 38.43 | 59,926 | Form 4 |
| 2025-02-18 | McMullen Michael JohnCFO | Shares withheld for tax F | −957 | 38.43 | 58,969 | Form 4 |
| 2025-02-18 | Reintjes Matthew JDirector, President and CEO | Grant or award A | +64,264 | – | 293,809 | Form 4 |
| 2025-02-18 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −21,897 | 38.43 | 271,912 | Form 4 |
| 2025-02-18 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −840 | 38.43 | 271,072 | Form 4 |
| 2025-02-18 | Reintjes Matthew JDirector, President and CEO | Shares withheld for tax F | −4,125 | 38.43 | 266,947 | Form 4 |
| 2025-02-14 | Barksdale Bryan C.SVP, CLO and Secretary | Grant or award A | +9,074 | – | 64,170 | Form 4 |
| 2025-02-14 | Duff MartinSVP Supply Chain & Operations | Grant or award A | +10,823 | – | 38,245 | Form 4 |
| 2025-02-14 | McMullen Michael JohnCFO | Grant or award A | +11,967 | – | 57,844 | Form 4 |
| 2025-02-14 | Reintjes Matthew JDirector, President and CEO | Grant or award A | +33,962 | – | 229,545 | Form 4 |
| 2024-11-21 | Duff MartinSVP Supply Chain & Operations | Shares withheld for tax F | −701 | 38.50 | 27,422 | Form 4 |
How to read it
- Buy, sale
- Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
- Plan
- A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
- Holds after
- The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
- Value
- Shares times the price the form reports, which is often an average over several fills on the day.
Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.