Unity Software Inc. (U) · Insider trading
What Unity Software's directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.
Bought, 12 months
$0
0 insiders, 0 trades
Sold, 12 months
$86.22M
8 insiders, 68% under a plan
Net, 12 months
−$86.22M
bought less sold
Latest filing
2026-09-01
filings read to 2026-10-19
Who traded, two years
| Insider | Bought | Sold | Trades | Last trade | Holds after |
|---|---|---|---|---|---|
| Bar-Zeev TomerDirector | – | $119.84M | 43 | 2025-12-12 | – |
| Helgason DavidDirector | – | $114.82M | 22 | 2025-12-11 | – |
| Bromberg Matthew SDirector, President and CEO | – | $13.62M | 9 | 2026-08-25 | 1,541,801 |
| Blum AlexanderSVP, Chief Operating Officer | – | $10.09M | 21 | 2026-08-28 | 673,802 |
| Yahes JarrodSVP, Chief Financial Officer | – | $7.24M | 14 | 2026-08-25 | 679,543 |
| Dovrat ShlomoDirector | – | $6.25M | 8 | 2025-11-11 | – |
| Barrysmith MarkChief Accounting Officer | – | $4.58M | 26 | 2026-05-26 | 370,654 |
| Gupta AnirmaSVP, Chief Legal Officer | – | $2.86M | 16 | 2025-10-15 | – |
| Whitehurst James MDirector | – | $1.55M | 2 | 2025-05-27 | 240,923 |
| The FelixSVP Product & Technology, Grow | – | $1.53M | 6 | 2025-02-25 | 372,516 |
| Sisco Daly RobynneDirector | – | $441,000 | 1 | 2025-02-21 | 10,493 |
| Boyden Rebecca BereniceSVP, Chief Legal Officer | – | $72,663 | 3 | 2026-08-25 | 308,505 |
Open-market purchases and sales
Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Holds after | Filing |
|---|---|---|---|---|---|---|---|
| 2026-08-28 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 31,609 | 43.38 | $1.37M | 673,802 | Form 4 |
| 2026-08-28 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 11,947 | 43.86 | $523,995 | 661,855 | Form 4 |
| 2026-08-27 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 1,964 | 44.81 | $88,007 | 705,411 | Form 4 |
| 2026-08-25 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 19,455 | 45.27 | $880,728 | 708,515 | Form 4 |
| 2026-08-25 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 1,140 | 45.93 | $52,360 | 707,375 | Form 4 |
| 2026-08-25 | Bromberg Matthew SDirector, President and CEO | Sale | 15,713 | 45.28 | $711,485 | 1,541,801 | Form 4 |
| 2026-08-25 | Bromberg Matthew SDirector, President and CEO | Sale | 670 | 45.96 | $30,793 | 1,541,131 | Form 4 |
| 2026-08-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 24,817 | 45.28 | $1.12M | 679,543 | Form 4 |
| 2026-08-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 1,200 | 45.95 | $55,140 | 678,343 | Form 4 |
| 2026-08-25 | Boyden Rebecca BereniceSVP, Chief Legal Officer | Sale | 940 | 45.26 | $42,544 | 308,505 | Form 4 |
| 2026-08-25 | Boyden Rebecca BereniceSVP, Chief Legal Officer | Sale | 92 | 45.92 | $4,225 | 308,413 | Form 4 |
| 2026-05-28 | Blum AlexanderSVP, Chief Operating Officer | Sale | 2,099 | 27.37 | $57,450 | 727,970 | Form 4 |
| 2026-05-26 | Bromberg Matthew SDirector, CEO and President | Sale | 138,993 | 27.18 | $3.78M | 1,557,514 | Form 4 |
| 2026-05-26 | Yahes JarrodSVP, Chief Financial Officer | Sale | 24,021 | 27.18 | $652,891 | 704,360 | Form 4 |
| 2026-05-26 | Barrysmith MarkChief Accounting Officer | Sale | 13,247 | 27.18 | $360,053 | 370,654 | Form 4 |
| 2026-05-26 | Blum AlexanderSVP, Chief Operating Officer | Sale | 19,009 | 27.18 | $516,665 | 730,069 | Form 4 |
| 2026-05-26 | Boyden Rebecca BereniceSVP, Chief Legal Officer | Sale | 952 | 27.20 | $25,894 | 309,445 | Form 4 |
| 2026-03-05 | Yahes JarrodSVP, Chief Financial Officer | Sale | 6,205 | 21.03 | $130,491 | 728,381 | Form 4 |
| 2026-02-27 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 2,541 | 18.76 | $47,669 | 548,425 | Form 4 |
| 2026-02-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 12,196 | 18.07 | $220,382 | 533,933 | Form 4 |
| 2026-02-25 | Barrysmith MarkChief Accounting Officer | Sale | 10,578 | 18.07 | $191,144 | 383,901 | Form 4 |
| 2026-02-25 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 10,164 | 18.07 | $183,663 | 550,966 | Form 4 |
| 2025-12-12 | Bar-Zeev TomerDirector | Saleindirect | 50,000 | 47.00 | $2.35M | 873,146 | Form 4 |
| 2025-12-11 | Bar-Zeev TomerDirector | Saleindirect | 86,423 | 50.58 | $4.37M | 961,723 | Form 4 |
| 2025-12-11 | Bar-Zeev TomerDirector | Saleindirect | 37,200 | 51.42 | $1.91M | 924,523 | Form 4 |
| 2025-12-11 | Bar-Zeev TomerDirector | Saleindirect | 1,377 | 52.08 | $71,714 | 923,146 | Form 4 |
| 2025-12-11 | Helgason DavidDirector | Saleplanindirect | 93,312 | 51.16 | $4.77M | 5,739,173 | Form 4 |
| 2025-12-11 | Helgason DavidDirector | Saleplanindirect | 300,000 | 49.16 | $14.75M | 5,439,173 | Form 4 |
| 2025-12-11 | Helgason DavidDirector | Saleplan | 8,347 | 49.16 | $410,339 | 7,635 | Form 4 |
| 2025-12-10 | Helgason DavidDirector | Saleplanindirect | 306,688 | 50.16 | $15.38M | 5,832,485 | Form 4 |
| 2025-12-10 | Barrysmith MarkChief Accounting Officer | Sale | 14,407 | 50.01 | $720,494 | 394,479 | Form 4 |
| 2025-12-01 | Bar-Zeev TomerDirector | Saleplanindirect | 187,130 | 41.80 | $7.82M | 1,111,016 | Form 4 |
| 2025-12-01 | Bar-Zeev TomerDirector | Saleplanindirect | 62,870 | 42.32 | $2.66M | 1,048,146 | Form 4 |
| 2025-11-28 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 1,988 | 42.47 | $84,430 | 561,130 | Form 4 |
| 2025-11-26 | Yahes JarrodSVP, Chief Financial Officer | Sale | 27,742 | 42.79 | $1.19M | 546,129 | Form 4 |
| 2025-11-25 | Bromberg Matthew SDirector, CEO and President | Sale | 25,125 | 40.89 | $1.03M | 1,208,441 | Form 4 |
| 2025-11-25 | Bromberg Matthew SDirector, CEO and President | Sale | 11,251 | 42.04 | $472,992 | 1,197,190 | Form 4 |
| 2025-11-25 | Bromberg Matthew SDirector, CEO and President | Sale | 4,649 | 42.43 | $197,257 | 1,192,541 | Form 4 |
| 2025-11-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 21,231 | 40.89 | $868,136 | 587,359 | Form 4 |
| 2025-11-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 9,699 | 42.05 | $407,843 | 577,660 | Form 4 |
131 more
| 2025-11-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 3,789 | 42.42 | $160,729 | 573,871 | Form 4 |
| 2025-11-25 | Barrysmith MarkChief Accounting Officer | Sale | 13,084 | 41.33 | $540,762 | 409,486 | Form 4 |
| 2025-11-25 | Barrysmith MarkChief Accounting Officer | Sale | 600 | 42.47 | $25,482 | 408,886 | Form 4 |
| 2025-11-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 25,121 | 40.89 | $1.03M | 578,690 | Form 4 |
| 2025-11-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 13,322 | 42.11 | $560,989 | 565,368 | Form 4 |
| 2025-11-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 2,250 | 42.46 | $95,535 | 563,118 | Form 4 |
| 2025-11-24 | Barrysmith MarkChief Accounting Officer | Sale | 29,599 | 41.41 | $1.23M | 422,570 | Form 4 |
| 2025-11-17 | Barrysmith MarkChief Accounting Officer | Saleplan | 817 | 36.60 | $29,902 | 452,169 | Form 4 |
| 2025-11-11 | Dovrat ShlomoDirector | Saleindirect | 30,000 | 42.87 | $1.29M | 159,089 | Form 4 |
| 2025-11-10 | Yahes JarrodSVP, Chief Financial Officer | Sale | 14,914 | 42.75 | $637,574 | 608,590 | Form 4 |
| 2025-11-06 | Yahes JarrodSVP, Chief Financial Officer | Sale | 12,131 | 41.01 | $497,492 | 626,373 | Form 4 |
| 2025-11-06 | Yahes JarrodSVP, Chief Financial Officer | Sale | 2,869 | 41.74 | $119,752 | 623,504 | Form 4 |
| 2025-11-03 | Bar-Zeev TomerDirector | Saleplanindirect | 234,701 | 37.94 | $8.90M | 1,313,445 | Form 4 |
| 2025-11-03 | Bar-Zeev TomerDirector | Saleplanindirect | 15,299 | 38.55 | $589,776 | 1,298,146 | Form 4 |
| 2025-10-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 802 | 36.22 | $29,048 | 452,986 | Form 4 |
| 2025-10-15 | Gupta AnirmaSVP, Chief Legal Officer | Saleplanindirect | 2,734 | 37.85 | $103,482 | 175,510 | Form 4 |
| 2025-10-01 | Bar-Zeev TomerDirector | Saleplanindirect | 206,544 | 39.72 | $8.20M | 1,591,602 | Form 4 |
| 2025-10-01 | Bar-Zeev TomerDirector | Saleplanindirect | 43,456 | 40.36 | $1.75M | 1,548,146 | Form 4 |
| 2025-09-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 645 | 46.52 | $30,005 | 453,788 | Form 4 |
| 2025-09-15 | Bar-Zeev TomerDirector | Saleplanindirect | 115,620 | 45.50 | $5.26M | 1,832,526 | Form 4 |
| 2025-09-15 | Bar-Zeev TomerDirector | Saleplanindirect | 34,380 | 46.14 | $1.59M | 1,798,146 | Form 4 |
| 2025-09-15 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 2,296 | 43.99 | $101,001 | 628,453 | Form 4 |
| 2025-09-08 | Helgason DavidDirector | Saleplanindirect | 597,144 | 43.73 | $26.11M | 6,892,029 | Form 4 |
| 2025-09-08 | Helgason DavidDirector | Saleplanindirect | 468,178 | 44.70 | $20.93M | 6,423,851 | Form 4 |
| 2025-09-08 | Helgason DavidDirector | Saleplanindirect | 284,678 | 45.44 | $12.94M | 6,139,173 | Form 4 |
| 2025-09-02 | Bar-Zeev TomerDirector | Saleplanindirect | 150,000 | 37.75 | $5.66M | 1,948,146 | Form 4 |
| 2025-08-27 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 63,813 | 39.41 | $2.51M | 603,811 | Form 4 |
| 2025-08-26 | Bromberg Matthew SDirector, CEO and President | Saleplan | 120,000 | 40.03 | $4.80M | 1,222,812 | Form 4 |
| 2025-08-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 13,791 | 39.00 | $537,849 | 654,589 | Form 4 |
| 2025-08-25 | Yahes JarrodSVP, Chief Financial Officer | Sale | 16,085 | 39.60 | $636,966 | 638,504 | Form 4 |
| 2025-08-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 5,219 | 39.01 | $203,593 | 636,349 | Form 4 |
| 2025-08-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 5,600 | 39.60 | $221,760 | 630,749 | Form 4 |
| 2025-08-25 | Barrysmith MarkChief Accounting Officer | Sale | 4,411 | 39.01 | $172,073 | 459,171 | Form 4 |
| 2025-08-25 | Barrysmith MarkChief Accounting Officer | Sale | 4,738 | 39.61 | $187,672 | 454,433 | Form 4 |
| 2025-08-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 22,038 | 38.99 | $859,262 | 694,888 | Form 4 |
| 2025-08-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 27,264 | 39.60 | $1.08M | 667,624 | Form 4 |
| 2025-08-18 | Barrysmith MarkChief Accounting Officer | Saleplan | 790 | 37.89 | $29,933 | 463,582 | Form 4 |
| 2025-08-15 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 3,384 | 38.37 | $129,844 | 641,568 | Form 4 |
| 2025-08-11 | Blum AlexanderSVP, Chief Operating Officer | Saleplan | 2,582 | 32.99 | $85,180 | 716,926 | Form 4 |
| 2025-08-06 | Bar-Zeev TomerDirector | Saleplanindirect | 49,509 | 38.32 | $1.90M | 2,098,637 | Form 4 |
| 2025-08-06 | Bar-Zeev TomerDirector | Saleplanindirect | 491 | 38.86 | $19,080 | 2,098,146 | Form 4 |
| 2025-08-04 | Bar-Zeev TomerDirector | Saleplanindirect | 39,156 | 33.06 | $1.29M | 2,158,990 | Form 4 |
| 2025-08-04 | Bar-Zeev TomerDirector | Saleplanindirect | 10,844 | 33.60 | $364,358 | 2,148,146 | Form 4 |
| 2025-08-01 | Bar-Zeev TomerDirector | Saleplanindirect | 50,000 | 31.55 | $1.58M | 2,198,146 | Form 4 |
| 2025-07-17 | Bar-Zeev TomerDirector | Saleplanindirect | 50,000 | 37.67 | $1.88M | 2,248,146 | Form 4 |
| 2025-07-16 | Bar-Zeev TomerDirector | Saleplanindirect | 50,000 | 32.97 | $1.65M | 2,298,146 | Form 4 |
| 2025-07-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 1,011 | 32.30 | $32,655 | 464,372 | Form 4 |
| 2025-07-09 | Dovrat ShlomoDirector | Saleplanindirect | 50,000 | 30.01 | $1.50M | 189,089 | Form 4 |
| 2025-07-03 | Bar-Zeev TomerDirector | Saleplanindirect | 50,000 | 25.06 | $1.25M | 2,348,146 | Form 4 |
| 2025-06-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 1,268 | 24.09 | $30,546 | 465,383 | Form 4 |
| 2025-06-12 | Dovrat ShlomoDirector | Saleplanindirect | 15,782 | 25.01 | $394,708 | 239,089 | Form 4 |
| 2025-06-11 | Dovrat ShlomoDirector | Saleplanindirect | 34,218 | 25.02 | $856,134 | 254,871 | Form 4 |
| 2025-06-09 | Bar-Zeev TomerDirector | Sale | 9,551 | 25.51 | $243,646 | 748,099 | Form 4 |
| 2025-06-06 | Helgason DavidDirector | Saleindirect | 261,473 | 25.70 | $6.72M | 7,489,173 | Form 4 |
| 2025-06-05 | Helgason DavidDirector | Sale | 2,146 | 26.11 | $56,032 | 8,347 | Form 4 |
| 2025-06-02 | Bar-Zeev TomerDirector | Saleplanindirect | 238,076 | 26.38 | $6.28M | 2,410,070 | Form 4 |
| 2025-06-02 | Bar-Zeev TomerDirector | Saleplanindirect | 11,924 | 26.68 | $318,132 | 2,398,146 | Form 4 |
| 2025-05-28 | Bar-Zeev TomerDirector | Saleplanindirect | 166,666 | 25.15 | $4.19M | 2,648,146 | Form 4 |
| 2025-05-27 | Bromberg Matthew SDirector, CEO and President | Sale | 118,562 | 21.21 | $2.51M | 1,237,322 | Form 4/A |
| 2025-05-27 | Bromberg Matthew SDirector, CEO and President | Sale | 3,756 | 21.66 | $81,355 | 1,233,566 | Form 4/A |
| 2025-05-27 | Blum AlexanderSVP, Chief Operating Officer | Sale | 1,140 | 21.24 | $24,214 | 719,508 | Form 4 |
| 2025-05-27 | Barrysmith MarkChief Accounting Officer | Sale | 13,657 | 21.23 | $289,938 | 466,751 | Form 4 |
| 2025-05-27 | Barrysmith MarkChief Accounting Officer | Sale | 100 | 21.70 | $2,170 | 466,651 | Form 4 |
| 2025-05-27 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 46,691 | 21.24 | $991,717 | 645,218 | Form 4 |
| 2025-05-27 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 266 | 21.68 | $5,767 | 644,952 | Form 4 |
| 2025-05-27 | Whitehurst James MDirector | Sale | 72,343 | 21.24 | $1.54M | 240,923 | Form 4 |
| 2025-05-27 | Whitehurst James MDirector | Sale | 612 | 21.69 | $13,274 | 240,311 | Form 4 |
| 2025-05-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 1,414 | 21.42 | $30,288 | 480,408 | Form 4 |
| 2025-05-01 | Bar-Zeev TomerDirector | Saleplanindirect | 166,667 | 21.59 | $3.60M | 2,814,812 | Form 4 |
| 2025-04-16 | Barrysmith MarkChief Accounting Officer | Saleplan | 1,595 | 18.43 | $29,396 | 481,822 | Form 4 |
| 2025-04-15 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 551 | 18.17 | $10,012 | 691,909 | Form 4 |
| 2025-04-01 | Bar-Zeev TomerDirector | Saleplanindirect | 164,823 | 20.04 | $3.30M | 2,983,323 | Form 4 |
| 2025-04-01 | Bar-Zeev TomerDirector | Saleplanindirect | 1,844 | 20.40 | $37,618 | 2,981,479 | Form 4 |
| 2025-03-17 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 482 | 20.61 | $9,934 | 692,460 | Form 4 |
| 2025-03-17 | Barrysmith MarkChief Accounting Officer | Saleplan | 1,445 | 20.61 | $29,781 | 483,417 | Form 4 |
| 2025-03-05 | Bar-Zeev TomerDirector | Saleplanindirect | 13,663 | 25.02 | $341,848 | 3,148,146 | Form 4 |
| 2025-03-04 | Bar-Zeev TomerDirector | Saleplanindirect | 166,667 | 23.40 | $3.90M | 3,231,479 | Form 4 |
| 2025-03-04 | Bar-Zeev TomerDirector | Saleplanindirect | 69,670 | 25.15 | $1.75M | 3,161,809 | Form 4 |
| 2025-02-28 | Helgason DavidDirector | Saleplanindirect | 23,405 | 25.54 | $597,764 | 7,766,165 | Form 4 |
| 2025-02-28 | Helgason DavidDirector | Saleplanindirect | 15,519 | 26.30 | $408,150 | 7,750,646 | Form 4 |
| 2025-02-27 | Helgason DavidDirector | Saleplanindirect | 22,397 | 25.88 | $579,634 | 7,806,097 | Form 4 |
| 2025-02-27 | Helgason DavidDirector | Saleplanindirect | 16,527 | 26.32 | $434,991 | 7,789,570 | Form 4 |
| 2025-02-26 | Helgason DavidDirector | Saleplanindirect | 19,049 | 26.58 | $506,322 | 7,848,369 | Form 4 |
| 2025-02-26 | Helgason DavidDirector | Saleplanindirect | 19,875 | 27.24 | $541,395 | 7,828,494 | Form 4 |
| 2025-02-25 | The FelixSVP Product & Technology, Grow | Sale | 19,444 | 25.04 | $486,878 | 372,516 | Form 4 |
| 2025-02-25 | The FelixSVP Product & Technology, Grow | Sale | 4,843 | 26.10 | $126,402 | 367,673 | Form 4 |
| 2025-02-25 | The FelixSVP Product & Technology, Grow | Sale | 3,206 | 26.71 | $85,632 | 364,467 | Form 4 |
| 2025-02-25 | Barrysmith MarkChief Accounting Officer | Sale | 8,727 | 25.06 | $218,699 | 442,154 | Form 4 |
| 2025-02-25 | Barrysmith MarkChief Accounting Officer | Sale | 2,392 | 26.25 | $62,790 | 439,762 | Form 4 |
| 2025-02-25 | Barrysmith MarkChief Accounting Officer | Sale | 900 | 26.74 | $24,066 | 438,862 | Form 4 |
| 2025-02-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 1,229 | 25.08 | $30,823 | 495,898 | Form 4 |
| 2025-02-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 166 | 25.82 | $4,286 | 495,732 | Form 4 |
| 2025-02-25 | Blum AlexanderSVP, Chief Operating Officer | Sale | 84 | 26.71 | $2,244 | 495,648 | Form 4 |
| 2025-02-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 19,084 | 24.82 | $473,665 | 555,806 | Form 4 |
| 2025-02-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 8,621 | 25.47 | $219,577 | 547,185 | Form 4 |
| 2025-02-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 4,243 | 26.56 | $112,694 | 542,942 | Form 4 |
| 2025-02-21 | Helgason DavidDirector | Saleplanindirect | 150,000 | 30.08 | $4.51M | 7,867,418 | Form 4 |
| 2025-02-21 | Sisco Daly RobynneDirector | Saleplan | 14,700 | 30.00 | $441,000 | 10,493 | Form 4 |
| 2025-02-20 | Bar-Zeev TomerDirector | Saleplanindirect | 83,333 | 25.44 | $2.12M | 3,398,146 | Form 4 |
| 2025-02-18 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 465 | 21.68 | $10,081 | 574,890 | Form 4 |
| 2025-02-18 | Barrysmith MarkSVP, Chief Accounting Officer | Saleplan | 1,395 | 21.68 | $30,244 | 450,881 | Form 4 |
| 2025-02-03 | Bar-Zeev TomerDirector | Saleplanindirect | 166,667 | 20.99 | $3.50M | 3,481,479 | Form 4 |
| 2025-01-16 | Barrysmith MarkSVP, Chief Accounting Officer | Saleplan | 1,362 | 21.91 | $29,841 | 452,276 | Form 4 |
| 2025-01-15 | Gupta AnirmaSVP, Chief Legal Officer | Saleplan | 456 | 22.96 | $10,470 | 575,355 | Form 4 |
| 2025-01-02 | Bar-Zeev TomerDirector | Saleplanindirect | 219,210 | 24.95 | $5.47M | 3,678,936 | Form 4 |
| 2025-01-02 | Bar-Zeev TomerDirector | Saleplanindirect | 30,790 | 25.50 | $785,145 | 3,648,146 | Form 4 |
| 2024-12-16 | Barrysmith MarkSVP, CAO and Interim CFO | Saleplan | 1,228 | 24.44 | $30,012 | 453,638 | Form 4 |
| 2024-12-11 | Helgason DavidDirector | Saleindirect | 159,900 | 26.89 | $4.30M | 8,017,518 | Form 4 |
| 2024-12-11 | Helgason DavidDirector | Saleindirect | 100 | 27.41 | $2,741 | 8,017,418 | Form 4 |
| 2024-12-10 | Helgason DavidDirector | Saleindirect | 10,000 | 26.30 | $263,000 | 8,191,851 | Form 4 |
| 2024-12-10 | Helgason DavidDirector | Saleindirect | 14,433 | 27.49 | $396,763 | 8,177,418 | Form 4 |
| 2024-12-10 | Helgason DavidDirector | Sale | 6,444 | 26.26 | $169,219 | 11,909 | Form 4 |
| 2024-12-10 | Helgason DavidDirector | Sale | 1,416 | 27.33 | $38,699 | 10,493 | Form 4 |
| 2024-12-06 | The FelixSVP Product & Technology, Grow | Sale | 20,000 | 27.43 | $548,600 | 391,960 | Form 4 |
| 2024-12-05 | Bar-Zeev TomerDirector | Saleplanindirect | 50,000 | 27.93 | $1.40M | 3,898,146 | Form 4 |
| 2024-12-05 | Bar-Zeev TomerDirector | Saleplan | 210,000 | 27.93 | $5.87M | 757,650 | Form 4 |
| 2024-12-04 | Bar-Zeev TomerDirector | Saleplanindirect | 19,910 | 25.86 | $514,873 | 3,978,236 | Form 4 |
| 2024-12-04 | Bar-Zeev TomerDirector | Saleplanindirect | 30,090 | 26.46 | $796,181 | 3,948,146 | Form 4 |
| 2024-12-04 | Bar-Zeev TomerDirector | Saleplan | 81,887 | 25.86 | $2.12M | 1,095,763 | Form 4 |
| 2024-12-04 | Bar-Zeev TomerDirector | Saleplan | 128,113 | 26.46 | $3.39M | 967,650 | Form 4 |
| 2024-11-25 | Barrysmith MarkSVP, CAO and Interim CFO | Sale | 8,112 | 24.38 | $197,771 | 454,866 | Form 4 |
| 2024-11-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 10,351 | 24.37 | $252,254 | 575,925 | Form 4 |
| 2024-11-25 | Gupta AnirmaSVP, Chief Legal Officer | Sale | 114 | 24.84 | $2,832 | 575,811 | Form 4 |
| 2024-11-25 | The FelixSVP Product & Technology, Grow | Sale | 11,224 | 24.37 | $273,529 | 412,455 | Form 4 |
| 2024-11-25 | The FelixSVP Product & Technology, Grow | Sale | 495 | 24.78 | $12,266 | 411,960 | Form 4 |
| 2024-11-19 | Dovrat ShlomoDirector | Saleindirect | 4,919 | 19.04 | $93,658 | 598,733 | Form 4 |
| 2024-11-19 | Dovrat ShlomoDirector | Saleindirect | 45,456 | 19.04 | $865,482 | 0 | Form 4 |
| 2024-11-19 | Dovrat ShlomoDirector | Saleindirect | 62,481 | 19.04 | $1.19M | 0 | Form 4 |
| 2024-11-18 | Dovrat ShlomoDirector | Saleindirect | 3,750 | 17.99 | $67,462 | 2,394,935 | Form 4 |
| 2024-11-18 | Bar-Zeev TomerDirector | Saleindirect | 250,000 | 17.79 | $4.45M | 3,998,146 | Form 4 |
| 2024-11-15 | Bar-Zeev TomerDirector | Saleindirect | 250,000 | 17.52 | $4.38M | 4,248,146 | Form 4 |
Grants, exercises and other transactions
Pay, tax and paperwork rather than a choice to trade at the market price. Two years.
32 × grant or award8 × other1 × option exercise
Show them
| Date | Insider | What | Shares | Price | Holds after | Filing |
|---|---|---|---|---|---|---|
| 2026-08-07 | Durban EgonDirector | Other J | +21,537 | – | 21,537 | Form 4 |
| 2026-08-07 | Botha RoelofDirector | Other J | +461,106 | – | 1,083,008 | Form 4 |
| 2026-08-04 | Lieb MichaelChief Accounting Officer | Grant or award A | +38,948 | – | 38,948 | Form 4 |
| 2026-05-13 | Whitehurst James MDirector | Grant or award A | +8,181 | – | 0 | Form 4 |
| 2026-05-13 | Silver Lake Group, L.L.C.Director | Grant or award A | +16,176 | – | 80,846 | Form 4 |
| 2026-05-13 | Botha RoelofDirector | Grant or award A | +13,201 | – | 26,407 | Form 4 |
| 2026-05-13 | Dovrat ShlomoDirector | Grant or award A | +12,086 | – | 61,595 | Form 4 |
| 2026-05-13 | Sisco Daly RobynneDirector | Grant or award A | +7,995 | – | 26,123 | Form 4 |
| 2026-05-13 | Schuler BarryDirector | Grant or award A | +13,015 | – | 59,828 | Form 4 |
| 2026-05-13 | Kim Bernard JinDirector | Grant or award A | +7,995 | – | 22,738 | Form 4 |
| 2026-05-13 | Smith KeishaDirector | Grant or award A | +10,226 | – | 50,340 | Form 4 |
| 2026-05-01 | Kim Bernard JinDirector | Grant or award A | +14,743 | – | 14,743 | Form 4 |
| 2026-03-02 | Bromberg Matthew SDirector, CEO and President | Grant or award A | +503,966 | – | 1,696,507 | Form 4 |
| 2026-03-02 | Yahes JarrodSVP, Chief Financial Officer | Grant or award A | +200,653 | – | 734,586 | Form 4 |
| 2026-03-02 | Blum AlexanderSVP, Chief Operating Officer | Grant or award A | +200,653 | – | 749,078 | Form 4 |
| 2026-03-02 | Boyden Rebecca BereniceSVP, Chief Legal Officer | Grant or award A | +45,146 | – | 310,397 | Form 4 |
| 2025-08-26 | Bromberg Matthew SDirector, CEO and President | Option exercise M | +120,000 | 22.38 | 1,342,812 | Form 4 |
| 2025-06-11 | Helgason DavidDirector | Grant or award A | +7,635 | – | 15,982 | Form 4 |
| 2025-06-11 | Silver Lake Group, L.L.C.Director | Grant or award A | +21,873 | – | 64,670 | Form 4 |
| 2025-06-11 | Whitehurst James MDirector | Grant or award A | +14,238 | – | 0 | Form 4 |
| 2025-06-11 | Botha RoelofDirector | Grant or award A | +13,206 | – | 65,089 | Form 4 |
| 2025-06-11 | Dovrat ShlomoDirector | Grant or award A | +12,174 | – | 49,509 | Form 4 |
| 2025-06-11 | Bar-Zeev TomerDirector | Grant or award A | +11,762 | – | 759,861 | Form 4 |
| 2025-06-11 | Smith KeishaDirector | Grant or award A | +10,730 | – | 40,114 | Form 4 |
| 2025-06-11 | Sisco Daly RobynneDirector | Grant or award A | +7,635 | – | 18,128 | Form 4 |
| 2025-06-11 | Schuler BarryDirector | Grant or award A | +13,206 | – | 46,813 | Form 4 |
| 2025-06-11 | Schmidt Campbell MaryDirector | Grant or award A | +7,635 | – | 44,235 | Form 4 |
| 2025-03-04 | Blum AlexanderSVP, Chief Operating Officer | Grant or award A | +225,000 | – | 720,648 | Form 4 |
| 2025-03-04 | Yahes JarrodSVP, Chief Financial Officer | Grant or award A | +130,264 | – | 668,380 | Form 4 |
| 2025-03-04 | Gupta AnirmaSVP, Chief Legal Officer | Grant or award A | +150,000 | – | 692,942 | Form 4 |
| 2025-03-04 | The FelixSVP Product & Technology, Grow | Grant or award A | +150,000 | – | 514,467 | Form 4 |
| 2025-03-04 | Barrysmith MarkChief Accounting Officer | Grant or award A | +45,000 | – | 484,862 | Form 4 |
| 2025-03-04 | Bromberg Matthew SDirector, CEO and President | Grant or award A | +319,829 | – | 1,355,884 | Form 4 |
| 2025-01-01 | Yahes JarrodSVP, Chief Financial Officer | Grant or award A | +538,116 | – | 538,116 | Form 4 |
| 2024-11-19 | Dovrat ShlomoDirector | Other J | −598,733 | – | 0 | Form 4 |
| 2024-11-19 | Dovrat ShlomoDirector | Other J | +85,446 | – | 326,424 | Form 4 |
| 2024-11-18 | Dovrat ShlomoDirector | Other J | −2,394,935 | – | 0 | Form 4 |
| 2024-11-18 | Dovrat ShlomoDirector | Other J | +603,652 | – | 0 | Form 4 |
| 2024-11-18 | Dovrat ShlomoDirector | Other J | +45,456 | – | 45,456 | Form 4 |
| 2024-11-18 | Dovrat ShlomoDirector | Other J | +62,481 | – | 62,481 | Form 4 |
| 2024-11-01 | Blum AlexanderSVP, Chief Operating Officer | Grant or award A | +59,555 | – | 497,127 | Form 4 |
How to read it
- Buy, sale
- Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
- Plan
- A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
- Holds after
- The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
- Value
- Shares times the price the form reports, which is often an average over several fills on the day.
Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.