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Rush Enterprises Inc \tx\ (RUSHB) · Insider trading

What Rush Enterprises Inc \tx\'s directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.

Bought, 12 months
$0
0 insiders, 0 trades
Sold, 12 months
$12.02M
6 insiders, 0% under a plan
Net, 12 months
−$12.02M
bought less sold
Latest filing
2026-08-14
filings read to 2026-10-19

Bought and sold at the market, by month

Two years. Purchases above the line, sales below, in dollars.

2024-11: $11.17M sold 2025-01 2025-02: $868,918 sold 2025-05: $303,634 sold 2025-07 2025-08: $862,104 sold 2026-01 2026-02: $1.70M sold 2026-03: $650,500 sold 2026-04: $577,840 sold 2026-07: $2.59M sold 2026-07 2026-08: $6.50M sold
Bought Sold Largest month: $11.17M

Who traded, two years

InsiderBoughtSold TradesLast tradeHolds after
Rush William M RustyDirector, CEO, President and COB, 10% owner – $13.90M 4 2026-08-03 174,154
Keller Steven LCFO & Treasurer – $5.47M 5 2026-07-31 84,374
McRoberts MichaelDirector, Other – $2.24M 5 2026-08-03 16,229
Pollard JodySenior Vice President – $1.44M 2 2026-02-19 3,385
Goldstone Michael LSVP, GC and Corp. Sec. – $1.18M 5 2026-08-03 12,590
Chess Raymond JosephDirector – $650,500 1 2026-03-10 41,170
Wilder JasonChief Operating Officer – $345,823 3 2025-08-12 79,692

Open-market purchases and sales

Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.

DateInsiderTradeShares PriceValueHolds afterFiling
2026-08-03 McRoberts MichaelDirector, Other Sale 6,500 81.44 $529,360 16,229 Form 4
2026-08-03 Goldstone Michael LSVP, GC and Corp. Sec. Sale 2,100 81.30 $170,730 12,590 Form 4
2026-08-03 Rush William M RustyDirector, CEO, President and COB, 10% owner Sale 71,574 81.05 $5.80M 174,154 Form 4
2026-07-31 Keller Steven LCFO & Treasurer Sale 20,678 80.73 $1.67M 84,374 Form 4
2026-07-31 Rush William M RustyDirector, CEO, President and COB, 10% owner Sale 7,176 80.76 $579,534 174,154 Form 4
2026-07-30 Goldstone Michael LSVP, GC and Corp. Sec. Sale 2,400 81.05 $194,520 12,590 Form 4
2026-07-30 Keller Steven LCFO & Treasurer Sale 1,822 81.12 $147,801 84,374 Form 4
2026-04-30 McRoberts MichaelDirector, Other Sale 8,000 72.23 $577,840 16,229 Form 4
2026-03-10 Chess Raymond JosephDirector Sale 10,000 65.05 $650,500 41,170 Form 4
2026-02-19 Pollard JodySenior Vice President Sale 11,250 71.92 $809,100 3,385 Form 4
2026-02-19 McRoberts MichaelDirector, Other Sale 8,000 70.81 $566,480 16,229 Form 4
2026-02-19 Goldstone Michael LSVP, GC and Corp. Sec. Sale 4,500 71.86 $323,370 12,590 Form 4
2025-08-22 Goldstone Michael LSVP, GC and Corp. Sec. Sale 4,500 57.25 $257,625 12,510 Form 4
2025-08-12 Wilder JasonChief Operating Officer Sale 4,980 55.55 $276,639 79,692 Form 4
2025-08-04 McRoberts MichaelDirector, Other Sale 6,000 54.64 $327,840 15,771 Form 4
2025-05-19 Wilder JasonChief Operating Officer Sale 748 56.08 $41,948 84,672 Form 4
2025-05-16 Wilder JasonChief Operating Officer Sale 483 56.39 $27,236 85,420 Form 4
2025-05-16 Goldstone Michael LSVP, GC and Corp. Sec. Sale 4,500 52.10 $234,450 12,510 Form 4
2025-02-25 Pollard JodySenior Vice President Sale 11,250 56.43 $634,838 3,117 Form 4
2025-02-20 McRoberts MichaelDirector, Other Sale 4,000 58.52 $234,080 15,771 Form 4
2024-11-06 Keller Steven LCFO & Treasurer Sale 14,625 63.68 $931,320 83,364 Form 4
2024-11-06 Keller Steven LCFO & Treasurer Sale 29,250 63.68 $1.86M 83,364 Form 4
2024-11-06 Rush William M RustyDirector, CEO, President and COB, 10% owner Sale 38,750 63.98 $2.48M 174,154 Form 4
2024-11-06 Rush William M RustyDirector, CEO, President and COB, 10% owner Sale 78,750 63.98 $5.04M 174,154 Form 4
2024-11-04 Keller Steven LCFO & Treasurer Sale 14,625 58.50 $855,562 83,364 Form 4

Grants, exercises and other transactions

Pay, tax and paperwork rather than a choice to trade at the market price. Two years.

36 × shares withheld for tax26 × grant or award21 × option exercise4 × gift2 × other
Show them
DateInsiderWhatShares PriceHolds afterFiling
2026-08-12 Mendoza ElaineDirector Gift G −750 – 18,931 Form 4
2026-08-03 McRoberts MichaelDirector, Other Option exercise M +6,500 15.06 22,729 Form 4
2026-08-03 Goldstone Michael LSVP, GC and Corp. Sec. Option exercise M +2,100 15.06 14,690 Form 4
2026-08-03 Rush William M RustyDirector, CEO, President and COB, 10% owner Option exercise M +71,574 15.06 245,728 Form 4
2026-07-31 Keller Steven LCFO & Treasurer Option exercise M +20,678 15.06 105,052 Form 4
2026-07-31 Rush William M RustyDirector, CEO, President and COB, 10% owner Option exercise M +7,176 15.06 181,330 Form 4
2026-07-30 Goldstone Michael LSVP, GC and Corp. Sec. Option exercise M +2,400 15.06 14,990 Form 4
2026-07-30 Keller Steven LCFO & Treasurer Option exercise M +1,822 15.06 86,196 Form 4
2026-05-19 Boerger AmyDirector Grant or award A +1,268 – 6,997 Form 4
2026-05-19 Mendoza ElaineDirector Grant or award A +1,268 – 19,681 Form 4
2026-05-19 Clarke Troy ADirector Grant or award A +2,113 – 18,430 Form 4
2026-05-19 Guglielmo KennonDirector Grant or award A +2,113 – 74,186 Form 4
2026-05-19 Cary William HDirector Grant or award A +1,268 – 32,765 Form 4
2026-05-19 Chess Raymond JosephDirector Grant or award A +1,585 – 42,756 Form 4
2026-05-19 Akin Thomas ADirector Grant or award A +2,113 – 324,180 Form 4
2026-04-30 McRoberts MichaelDirector, Other Option exercise M +8,000 15.06 24,229 Form 4
2026-03-15 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −971 59.69 74,069 Form 4
2026-03-15 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −1,079 59.69 72,990 Form 4
2026-03-15 Wilder JasonChief Operating Officer Shares withheld for tax F −3,719 59.69 97,973 Form 4
2026-03-15 Wilder JasonChief Operating Officer Shares withheld for tax F −2,479 59.69 95,494 Form 4
2026-03-15 Keller Steven LCFO & Treasurer Shares withheld for tax F −4,329 59.69 271,267 Form 4
2026-03-15 Keller Steven LCFO & Treasurer Shares withheld for tax F −3,280 59.69 267,987 Form 4
2026-03-15 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −13,773 59.69 839,571 Form 4
2026-03-15 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −9,182 59.69 830,389 Form 4
2026-03-15 McRoberts MichaelDirector, Other Shares withheld for tax F −7,508 59.69 92,941 Form 4
2026-03-15 McRoberts MichaelDirector, Other Shares withheld for tax F −7,643 59.69 85,298 Form 4
2026-03-15 Pollard JodySenior Vice President Shares withheld for tax F −3,424 59.69 178,178 Form 4
2026-03-15 Pollard JodySenior Vice President Shares withheld for tax F −2,283 59.69 175,895 Form 4
2026-03-14 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −1,294 59.69 71,696 Form 4
2026-03-14 Wilder JasonChief Operating Officer Shares withheld for tax F −3,024 59.69 92,470 Form 4
2026-03-14 Keller Steven LCFO & Treasurer Shares withheld for tax F −3,281 59.69 264,706 Form 4
2026-03-14 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −9,182 59.69 821,207 Form 4
2026-03-14 McRoberts MichaelDirector, Other Shares withheld for tax F −4,895 59.69 80,403 Form 4
2026-03-14 Pollard JodySenior Vice President Shares withheld for tax F −2,283 59.69 173,612 Form 4
2026-03-13 Goldstone Michael LSVP, GC and Corp. Sec. Grant or award A +13,000 – 75,040 Form 4
2026-03-13 Wilder JasonChief Operating Officer Grant or award A +22,000 – 101,692 Form 4
2026-03-13 Keller Steven LCFO & Treasurer Grant or award A +25,000 – 275,596 Form 4
2026-03-13 Rush William M RustyDirector, CEO, President and COB, 10% owner Grant or award A +50,000 – 853,344 Form 4
2026-03-13 McRoberts MichaelDirector, Other Grant or award A +4,188 – 100,449 Form 4
2026-03-13 Pollard JodySenior Vice President Grant or award A +17,400 – 181,602 Form 4
2026-02-19 Pollard JodySenior Vice President Option exercise M +11,250 15.06 14,635 Form 4
2026-02-19 McRoberts MichaelDirector, Other Option exercise M +8,000 15.06 24,229 Form 4
2026-02-19 Goldstone Michael LSVP, GC and Corp. Sec. Option exercise M +4,500 15.06 17,090 Form 4
2025-08-22 Goldstone Michael LSVP, GC and Corp. Sec. Option exercise M +4,500 7.84 17,010 Form 4
2025-08-04 McRoberts MichaelDirector, Other Option exercise M +6,000 7.84 21,771 Form 4
2025-05-20 Guglielmo KennonDirector Grant or award A +2,810 – 72,073 Form 4
2025-05-20 Mendoza ElaineDirector Grant or award A +1,686 – 18,413 Form 4
2025-05-20 Clarke Troy ADirector Grant or award A +2,810 – 16,316 Form 4
2025-05-20 Cary William HDirector Grant or award A +1,686 – 31,497 Form 4
2025-05-20 Chess Raymond JosephDirector Grant or award A +2,107 – 51,170 Form 4
2025-05-20 Akin Thomas ADirector Grant or award A +2,107 – 322,067 Form 4
2025-05-20 Boerger AmyDirector Grant or award A +1,967 – 5,729 Form 4
2025-05-16 Goldstone Michael LSVP, GC and Corp. Sec. Option exercise M +4,500 7.84 17,010 Form 4
2025-03-15 Pollard JodySenior Vice President Shares withheld for tax F −3,029 54.09 169,907 Form 4
2025-03-15 Pollard JodySenior Vice President Shares withheld for tax F −3,423 54.09 166,484 Form 4
2025-03-15 Pollard JodySenior Vice President Shares withheld for tax F −2,282 54.09 164,202 Form 4
2025-03-15 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −608 54.09 63,580 Form 4
2025-03-15 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −730 54.09 62,850 Form 4
2025-03-15 Goldstone Michael LSVP, GC and Corp. Sec. Shares withheld for tax F −810 54.09 62,040 Form 4
2025-03-15 Wilder JasonChief Operating Officer Shares withheld for tax F −2,184 54.09 90,406 Form 4
2025-03-15 Wilder JasonChief Operating Officer Shares withheld for tax F −2,488 54.09 87,918 Form 4
2025-03-15 Wilder JasonChief Operating Officer Shares withheld for tax F −2,015 54.09 85,903 Form 4
2025-03-15 Keller Steven LCFO & Treasurer Shares withheld for tax F −3,343 54.09 258,202 Form 4
2025-03-15 Keller Steven LCFO & Treasurer Shares withheld for tax F −4,327 54.09 253,875 Form 4
2025-03-15 Keller Steven LCFO & Treasurer Shares withheld for tax F −3,279 54.09 250,596 Form 4
2025-03-15 McRoberts MichaelDirector, Other Shares withheld for tax F −6,105 54.09 111,394 Form 4
2025-03-15 McRoberts MichaelDirector, Other Shares withheld for tax F −7,506 54.09 103,888 Form 4
2025-03-15 McRoberts MichaelDirector, Other Shares withheld for tax F −7,627 54.09 96,261 Form 4
2025-03-15 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −10,998 54.09 826,297 Form 4
2025-03-15 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −13,772 54.09 812,525 Form 4
2025-03-15 Rush William M RustyDirector, CEO, President and COB, 10% owner Shares withheld for tax F −9,181 54.09 803,344 Form 4
2025-03-14 Pollard JodySenior Vice President Grant or award A +17,400 – 172,936 Form 4
2025-03-14 Goldstone Michael LSVP, GC and Corp. Sec. Grant or award A +12,000 – 64,188 Form 4
2025-03-14 Wilder JasonChief Operating Officer Grant or award A +20,000 – 92,590 Form 4
2025-03-14 Keller Steven LCFO & Treasurer Grant or award A +25,000 – 261,545 Form 4
2025-03-14 McRoberts MichaelDirector, Other Grant or award A +30,000 – 117,499 Form 4
2025-03-14 Rush William M RustyDirector, CEO, President and COB, 10% owner Grant or award A +70,000 – 837,295 Form 4
2025-03-07 Mendoza ElaineDirector Gift G −1,100 – 16,727 Form 4
2025-02-27 Cary William HDirector Gift G −5,295 – 29,811 Form 4
2025-02-25 Pollard JodySenior Vice President Option exercise M +11,250 7.84 14,367 Form 4
2025-02-21 McRoberts MichaelDirector, Other Gift G −800 – 183,434 Form 4
2025-02-21 McRoberts MichaelDirector, Other Other J −1,000 – 182,434 Form 4
2025-02-21 McRoberts MichaelDirector, Other Other J +1,000 – 1,000 Form 4
2025-02-20 McRoberts MichaelDirector, Other Option exercise M +4,000 7.84 19,771 Form 4
2024-11-06 Keller Steven LCFO & Treasurer Option exercise M +14,625 12.04 97,990 Form 4
2024-11-06 Keller Steven LCFO & Treasurer Option exercise M +29,250 7.84 112,614 Form 4
2024-11-06 Rush William M RustyDirector, CEO, President and COB, 10% owner Option exercise M +38,750 12.04 212,904 Form 4
2024-11-06 Rush William M RustyDirector, CEO, President and COB, 10% owner Option exercise M +78,750 7.84 252,904 Form 4
2024-11-04 Keller Steven LCFO & Treasurer Option exercise M +14,625 12.04 97,990 Form 4

How to read it

Buy, sale
Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
Plan
A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
Holds after
The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
Value
Shares times the price the form reports, which is often an average over several fills on the day.

Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.

Rush Enterprises Inc \tx\'s scores and multiples ›