Innovative Food Holdings Inc (IVFH) · Insider trading
What Innovative Food Holdings's directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.
Bought, 12 months
$440,000
4 insiders, 4 trades
Sold, 12 months
$703,364
1 insider, 0% under a plan
Net, 12 months
−$263,364
bought less sold
Latest filing
2026-09-22
filings read to 2026-10-19
Who traded, two years
| Insider | Bought | Sold | Trades | Last trade | Holds after |
|---|---|---|---|---|---|
| Gramm JeffersonDirector, 10% owner | $2.00M | – | 1 | 2024-12-04 | – |
| Bennett Robert WilliamOther | – | $703,364 | 14 | 2026-01-21 | 377,571 |
| Jcp Investment Management, LLC10% owner | $401,666 | – | 2 | 2026-01-06 | – |
| klepfish samuelDirector | – | $398,896 | 3 | 2025-03-13 | 2,303,101 |
| Smith Denver JohnsonDirector | $201,666 | – | 2 | 2026-01-06 | – |
| Schmulen MarkDirector | $86,667 | – | 1 | 2026-01-06 | 345,234 |
| Schubert GaryChief Executive Officer | $50,000 | – | 1 | 2026-01-06 | 532,569 |
Open-market purchases and sales
Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Holds after | Filing |
|---|---|---|---|---|---|---|---|
| 2026-01-21 | Bennett Robert WilliamOther | Sale | 26,000 | 0.43 | $11,180 | 377,571 | Form 4 |
| 2026-01-20 | Bennett Robert WilliamOther | Sale | 2,600 | 0.43 | $1,118 | 403,571 | Form 4 |
| 2026-01-16 | Bennett Robert WilliamOther | Sale | 22,500 | 0.43 | $9,675 | 406,171 | Form 4 |
| 2026-01-16 | Bennett Robert WilliamOther | Saleindirect | 19,410 | 0.43 | $8,346 | 0 | Form 4 |
| 2026-01-15 | Bennett Robert WilliamOther | Sale | 28,900 | 0.46 | $13,294 | 428,671 | Form 4 |
| 2026-01-14 | Bennett Robert WilliamOther | Sale | 3,130 | 0.43 | $1,346 | 457,571 | Form 4 |
| 2026-01-13 | Bennett Robert WilliamOther | Sale | 70,000 | 0.43 | $30,100 | 460,701 | Form 4 |
| 2026-01-13 | Bennett Robert WilliamOther | Saleindirect | 35,000 | 0.47 | $16,450 | 19,410 | Form 4 |
| 2026-01-12 | Bennett Robert WilliamOther | Sale | 40,000 | 0.41 | $16,400 | 530,701 | Form 4 |
| 2026-01-09 | Bennett Robert WilliamOther | Sale | 59,567 | 0.39 | $23,231 | 570,701 | Form 4 |
| 2026-01-09 | Bennett Robert WilliamOther | Saleindirect | 30,000 | 0.39 | $11,700 | 54,410 | Form 4 |
| 2026-01-08 | Bennett Robert WilliamOther | Sale | 256,833 | 0.40 | $102,733 | 630,268 | Form 4 |
| 2026-01-08 | Bennett Robert WilliamOther | Saleindirect | 20,500 | 0.38 | $7,790 | 84,410 | Form 4 |
| 2026-01-06 | Bennett Robert WilliamOther | Sale | 1,500,000 | 0.30 | $450,000 | 887,101 | Form 4 |
| 2026-01-06 | Schubert GaryChief Executive Officer | Buy | 166,666 | 0.30 | $50,000 | 532,569 | Form 4 |
| 2026-01-06 | Schmulen MarkDirector | Buy | 288,890 | 0.30 | $86,667 | 345,234 | Form 4 |
| 2026-01-06 | Smith Denver JohnsonDirector | Buyindirect | 505,555 | 0.30 | $151,666 | 3,289,655 | Form 4 |
| 2026-01-06 | Jcp Investment Management, LLC10% ownerwith Jcp Investment Partnership, LP, Jcp Investment Partners, LP, Jcp Investment Holdings, LLC, Pappas James C | Buyindirect | 505,555 | 0.30 | $151,666 | 8,796,230 | Form 4 |
| 2025-03-13 | klepfish samuelDirector | Sale | 100,000 | 1.85 | $185,000 | 2,303,101 | Form 4 |
| 2024-12-09 | Jcp Investment Management, LLC10% ownerwith Jcp Investment Partnership, LP, Jcp Investment Partners, LP, Jcp Investment Holdings, LLC, Pappas James C | Buyindirect | 156,250 | 1.60 | $250,000 | 8,290,675 | Form 4 |
| 2024-12-05 | Smith Denver JohnsonDirector | Buyindirect | 31,250 | 1.60 | $50,000 | 2,784,100 | Form 4 |
| 2024-12-04 | Gramm JeffersonDirector, 10% owner | Buyindirect | 1,250,000 | 1.60 | $2.00M | 6,193,349 | Form 4 |
| 2024-11-21 | klepfish samuelDirector | Sale | 6,134 | 1.63 | $9,998 | 2,403,101 | Form 4 |
| 2024-11-20 | klepfish samuelDirector | Sale | 127,436 | 1.60 | $203,898 | 2,409,235 | Form 4 |
Grants, exercises and other transactions
Pay, tax and paperwork rather than a choice to trade at the market price. Two years.
16 × grant or award4 × other
Show them
| Date | Insider | What | Shares | Price | Holds after | Filing |
|---|---|---|---|---|---|---|
| 2026-09-14 | Saterbo Erik JohnChief Financial Officer | Grant or award A | +150,000 | – | 150,000 | Form 4 |
| 2026-09-14 | Liarakos ArgieChief Executive Officer | Grant or award A | +150,000 | – | 183,334 | Form 4 |
| 2026-09-14 | Schubert GaryChief Executive Officer | Grant or award A | +1,350,000 | – | 1,882,569 | Form 4 |
| 2026-07-31 | Jcp Investment Management, LLC10% owner | Other J | −105,491 | – | 1,513,001 | Form 4 |
| 2025-05-19 | Schubert GaryChief Financial Officer | Grant or award A | +55,301 | 1.89 | 329,036 | Form 4 |
| 2025-05-19 | Schubert GaryChief Financial Officer | Grant or award A | +36,867 | 2.02 | 365,903 | Form 4 |
| 2025-05-19 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +136,518 | 2.14 | 2,250,583 | Form 4 |
| 2025-05-19 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +136,518 | 2.02 | 2,387,101 | Form 4 |
| 2025-05-19 | Smallwood BradyDirector, Chief Operating Officer | Grant or award A | +41,476 | 1.95 | 326,391 | Form 4 |
| 2025-05-19 | Smallwood BradyDirector, Chief Operating Officer | Grant or award A | +41,476 | 2.02 | 367,867 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +13,236 | 0.59 | 1,596,636 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +204,778 | 1.40 | 1,801,414 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +204,778 | 1.37 | 2,006,192 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Grant or award A | +136,518 | 1.75 | 2,142,710 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Other J | −17,187 | 1.04 | 2,125,523 | Form 4 |
| 2025-03-14 | Bennett Robert WilliamDirector, Chief Executive Officer | Other J | −11,458 | 1.15 | 2,114,065 | Form 4 |
| 2025-03-14 | Schubert GaryChief Financial Officer | Grant or award A | +73,735 | 1.40 | 273,735 | Form 4 |
| 2025-03-14 | Smallwood BradyDirector, Chief Operating Officer | Grant or award A | +82,952 | 1.40 | 234,235 | Form 4 |
| 2025-03-14 | Smallwood BradyDirector, Chief Operating Officer | Grant or award A | +55,301 | 1.60 | 289,536 | Form 4 |
| 2025-03-14 | Smallwood BradyDirector, Chief Operating Officer | Other J | −4,621 | 1.00 | 284,915 | Form 4 |
How to read it
- Buy, sale
- Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
- Plan
- A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
- Holds after
- The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
- Value
- Shares times the price the form reports, which is often an average over several fills on the day.
Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.