Crocs, Inc. (CROX) · Insider trading
What Crocs's directors, officers and largest holders bought and sold themselves, from the Form 4 each of them files with the SEC within two business days of a trade. Open-market purchases and sales first: those are the trades somebody chose to make at the market price.
Bought, 12 months
$836,069
3 insiders, 5 trades
Sold, 12 months
$10.22M
3 insiders, 0% under a plan
Net, 12 months
−$9.38M
bought less sold
Latest filing
2026-09-24
filings read to 2026-10-19
Who traded, two years
| Insider | Bought | Sold | Trades | Last trade | Holds after |
|---|---|---|---|---|---|
| Rees AndrewDirector, Chief Executive Officer | – | $8.01M | 9 | 2026-08-10 | – |
| Smach Thomas JDirector | $513,343 | $1.99M | 6 | 2026-09-15 | – |
| Michaels AdamEVP, Chief Digital Officer | – | $1.60M | 2 | 2025-02-18 | 95,289 |
| Mehlman AnneEVP & Crocs Brand President | – | $1.22M | 1 | 2026-02-20 | 131,112 |
| Replogle John BDirector | $725,796 | – | 4 | 2025-11-11 | 18,417 |
| Sisler ShannonEVP, Chief People Officer | – | $511,325 | 1 | 2025-02-21 | 29,299 |
| Bickley IanDirector | – | $352,800 | 1 | 2025-05-12 | 27,505 |
| Healy Susan L.EVP, Chief Financial Officer | $252,820 | – | 2 | 2025-08-12 | 50,078 |
| Kaplan Beth JDirector | $99,226 | – | 1 | 2026-09-15 | 15,259 |
Open-market purchases and sales
Newest first. “Plan” marks a trade made under a 10b5-1 plan set up in advance.
| Date | Insider | Trade | Shares | Price | Value | Holds after | Filing |
|---|---|---|---|---|---|---|---|
| 2026-09-15 | Smach Thomas JDirector | Buyindirect | 680 | 111.49 | $75,813 | 680 | Form 4 |
| 2026-09-15 | Kaplan Beth JDirector | Buy | 885 | 112.12 | $99,226 | 15,259 | Form 4 |
| 2026-09-10 | Smach Thomas JDirector | Buyindirect | 1,000 | 109.27 | $109,270 | 112,063 | Form 4 |
| 2026-09-10 | Smach Thomas JDirector | Buy | 3,000 | 109.42 | $328,260 | 93,249 | Form 4 |
| 2026-08-10 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 9,576 | 138.38 | $1.33M | 722,789 | Form 4 |
| 2026-08-10 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 8,696 | 139.39 | $1.21M | 714,093 | Form 4 |
| 2026-08-10 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 800 | 140.02 | $112,016 | 713,293 | Form 4 |
| 2026-08-07 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 5,796 | 137.41 | $796,428 | 737,497 | Form 4 |
| 2026-08-07 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 4,204 | 137.96 | $579,984 | 733,293 | Form 4 |
| 2026-08-07 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 928 | 139.04 | $129,029 | 732,365 | Form 4 |
| 2026-06-05 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 6,900 | 116.97 | $807,093 | 769,081 | Form 4 |
| 2026-06-05 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 15,800 | 117.94 | $1.86M | 753,281 | Form 4 |
| 2026-06-05 | Rees AndrewDirector, Chief Executive Officer | Saleindirect | 9,988 | 119.11 | $1.19M | 743,293 | Form 4 |
| 2026-02-20 | Smach Thomas JDirector | Saleindirect | 4,963 | 100.00 | $496,300 | 108,246 | Form 4 |
| 2026-02-20 | Mehlman AnneEVP & Crocs Brand President | Sale | 12,145 | 100.06 | $1.22M | 131,112 | Form 4 |
| 2026-02-13 | Smach Thomas JDirector | Saleindirect | 5,000 | 98.41 | $492,050 | 0 | Form 4 |
| 2025-11-11 | Replogle John BDirector | Buy | 3,000 | 74.50 | $223,500 | 18,417 | Form 4 |
| 2025-08-12 | Healy Susan L.EVP, Chief Financial Officer | Buy | 2,000 | 76.56 | $153,120 | 50,078 | Form 4 |
| 2025-08-08 | Replogle John BDirector | Buy | 336 | 76.30 | $25,637 | 12,492 | Form 4 |
| 2025-08-08 | Replogle John BDirector | Buy | 2,925 | 76.73 | $224,435 | 15,417 | Form 4 |
| 2025-05-12 | Bickley IanDirector | Sale | 3,044 | 115.90 | $352,800 | 27,505 | Form 4 |
| 2025-05-09 | Smach Thomas JDirector | Saleindirect | 9,139 | 109.47 | $1.00M | 109,458 | Form 4 |
| 2025-02-21 | Sisler ShannonEVP, Chief People Officer | Sale | 4,659 | 109.75 | $511,325 | 29,299 | Form 4 |
| 2025-02-18 | Michaels AdamEVP, Chief Digital Officer | Sale | 9,034 | 106.39 | $961,127 | 95,289 | Form 4 |
| 2025-02-18 | Michaels AdamEVP, Chief Digital Officer | Sale | 5,966 | 107.14 | $639,197 | 89,323 | Form 4 |
| 2024-11-13 | Healy Susan L.EVP, Chief Financial Officer | Buy | 1,000 | 99.70 | $99,700 | 22,652 | Form 4 |
| 2024-10-30 | Replogle John BDirector | Buy | 2,240 | 112.60 | $252,224 | 9,304 | Form 4 |
Grants, exercises and other transactions
Pay, tax and paperwork rather than a choice to trade at the market price. Two years.
38 × grant or award29 × shares withheld for tax10 × returned to the company5 × gift1 × option exercise
Show them
| Date | Insider | What | Shares | Price | Holds after | Filing |
|---|---|---|---|---|---|---|
| 2026-09-22 | Reagan PatraicEVP, Chief Financial Officer | Shares withheld for tax F | −4,701 | 124.58 | 81,370 | Form 4 |
| 2026-08-04 | Rees AndrewDirector, Chief Executive Officer | Option exercise M | +200,000 | 6.98 | 675,789 | Form 4 |
| 2026-08-04 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −105,610 | 141.19 | 570,179 | Form 4 |
| 2026-06-09 | Frasch RonaldDirector | Grant or award A | +1,252 | – | 76,180 | Form 4 |
| 2026-06-09 | Smach Thomas JDirector | Grant or award A | +2,817 | – | 111,063 | Form 4 |
| 2026-06-09 | Smach Thomas JDirector | Grant or award A | +1,291 | – | 90,249 | Form 4 |
| 2026-06-09 | Treff Douglas JDirector | Grant or award A | +1,252 | – | 85,596 | Form 4 |
| 2026-06-09 | Treff Douglas JDirector | Grant or award A | +1,291 | – | 86,887 | Form 4 |
| 2026-06-09 | Kaplan Beth JDirector | Grant or award A | +1,252 | – | 14,374 | Form 4 |
| 2026-06-09 | Replogle John BDirector | Grant or award A | +1,252 | – | 19,669 | Form 4 |
| 2026-06-09 | Bickley IanDirector | Grant or award A | +1,252 | – | 31,609 | Form 4 |
| 2026-06-09 | Hughes Charisse FordDirector | Grant or award A | +1,252 | – | 16,703 | Form 4 |
| 2026-06-09 | Tolmare NeerajDirector | Grant or award A | +1,252 | – | 6,666 | Form 4 |
| 2026-06-09 | Tolmare NeerajDirector | Grant or award A | +1,095 | – | 7,761 | Form 4 |
| 2026-05-22 | Frasch RonaldDirector | Gift G | −500 | – | 74,928 | Form 4 |
| 2026-04-29 | Reilly TerenceEVP, Chief Brand Officer | Shares withheld for tax F | −7,820 | 100.14 | 104,531 | Form 4 |
| 2026-03-22 | Reagan PatraicEVP, Chief Financial Officer | Shares withheld for tax F | −3,523 | 79.69 | 86,071 | Form 4 |
| 2026-03-12 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −6,687 | 79.63 | 475,789 | Form 4 |
| 2026-03-12 | Mehlman AnneEVP & Crocs Brand President | Shares withheld for tax F | −1,079 | 79.63 | 185,208 | Form 4 |
| 2026-03-11 | Rees AndrewDirector, Chief Executive Officer | Returned to the company D | −55,419 | – | 489,743 | Form 4 |
| 2026-03-11 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −7,267 | 80.40 | 482,476 | Form 4 |
| 2026-03-11 | Mehlman AnneEVP & Crocs Brand President | Returned to the company D | −10,608 | – | 188,218 | Form 4 |
| 2026-03-11 | Mehlman AnneEVP & Crocs Brand President | Shares withheld for tax F | −1,931 | 80.40 | 186,287 | Form 4 |
| 2026-03-11 | Reilly TerenceEVP, Chief Brand Officer | Returned to the company D | −3,588 | – | 114,042 | Form 4 |
| 2026-03-11 | Reilly TerenceEVP, Chief Brand Officer | Shares withheld for tax F | −1,691 | 80.40 | 112,351 | Form 4 |
| 2026-03-11 | Campbell Rupert GeorgeEVP, President of HEYDUDE | Returned to the company D | −1,255 | – | 71,782 | Form 4 |
| 2026-03-11 | Campbell Rupert GeorgeEVP, President of HEYDUDE | Shares withheld for tax F | −564 | 80.40 | 71,218 | Form 4 |
| 2026-03-10 | Rees AndrewDirector, Chief Executive Officer | Grant or award A | +207,853 | – | 545,162 | Form 4 |
| 2026-03-10 | Mehlman AnneEVP & Crocs Brand President | Grant or award A | +44,222 | – | 174,704 | Form 4 |
| 2026-03-10 | Mehlman AnneEVP & Crocs Brand President | Grant or award A | +24,122 | – | 198,826 | Form 4 |
| 2026-03-10 | Reilly TerenceEVP, Chief Brand Officer | Grant or award A | +44,222 | – | 117,630 | Form 4 |
| 2026-03-10 | Reagan PatraicEVP, Chief Financial Officer | Grant or award A | +44,222 | – | 89,594 | Form 4 |
| 2026-03-10 | Campbell Rupert GeorgeEVP, President of HEYDUDE | Grant or award A | +38,695 | – | 74,024 | Form 4 |
| 2026-03-10 | Campbell Rupert GeorgeEVP, President of HEYDUDE | Shares withheld for tax F | −987 | 82.91 | 73,037 | Form 4 |
| 2026-03-02 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −3,956 | 86.85 | 337,309 | Form 4 |
| 2026-03-02 | Mehlman AnneEVP & Crocs Brand President | Shares withheld for tax F | −630 | 86.85 | 130,482 | Form 4 |
| 2026-02-01 | Mehlman AnneEVP & Crocs Brand President | Shares withheld for tax F | −1,501 | 86.88 | 163,096 | Form 4 |
| 2026-02-01 | Mehlman AnneEVP & Crocs Brand President | Returned to the company D | −19,839 | – | 143,257 | Form 4 |
| 2025-11-20 | Rees AndrewDirector, Chief Executive Officer | Gift G | −40,000 | – | 775,981 | Form 4 |
| 2025-09-22 | Reagan PatraicEVP, Chief Financial Officer | Grant or award A | +45,372 | – | 45,372 | Form 4 |
| 2025-06-10 | Smach Thomas JDirector | Grant or award A | +3,423 | – | 113,209 | Form 4 |
| 2025-06-10 | Smach Thomas JDirector | Grant or award A | +1,569 | – | 88,958 | Form 4 |
| 2025-06-10 | Kaplan Beth JDirector | Grant or award A | +1,521 | – | 13,122 | Form 4 |
| 2025-06-10 | Bickley IanDirector | Grant or award A | +1,521 | – | 29,026 | Form 4 |
| 2025-06-10 | Bickley IanDirector | Grant or award A | +1,331 | – | 30,357 | Form 4 |
| 2025-06-10 | Hughes Charisse FordDirector | Grant or award A | +1,521 | – | 14,120 | Form 4 |
| 2025-06-10 | Hughes Charisse FordDirector | Grant or award A | +1,331 | – | 15,451 | Form 4 |
| 2025-06-10 | Replogle John BDirector | Grant or award A | +1,521 | – | 10,825 | Form 4 |
| 2025-06-10 | Replogle John BDirector | Grant or award A | +1,331 | – | 12,156 | Form 4 |
| 2025-06-10 | Tolmare NeerajDirector | Grant or award A | +1,521 | – | 4,083 | Form 4 |
| 2025-06-10 | Tolmare NeerajDirector | Grant or award A | +1,331 | – | 5,414 | Form 4 |
| 2025-06-10 | Treff Douglas JDirector | Grant or award A | +1,521 | – | 82,775 | Form 4 |
| 2025-06-10 | Treff Douglas JDirector | Grant or award A | +1,569 | – | 84,344 | Form 4 |
| 2025-06-10 | Frasch RonaldDirector | Grant or award A | +1,521 | – | 75,428 | Form 4 |
| 2025-04-29 | Reilly TerenceEVP, President for HEYDUDE | Shares withheld for tax F | −8,263 | 96.10 | 73,408 | Form 4 |
| 2025-03-12 | Britt ThomasEVP, Chief Information Officer | Returned to the company D | −2,600 | – | 33,100 | Form 4 |
| 2025-03-12 | Britt ThomasEVP, Chief Information Officer | Shares withheld for tax F | −644 | 101.88 | 32,456 | Form 4 |
| 2025-03-12 | Rees AndrewDirector, Chief Executive Officer | Returned to the company D | −22,218 | – | 1,084,185 | Form 4 |
| 2025-03-12 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −6,687 | 101.88 | 1,077,498 | Form 4 |
| 2025-03-12 | Michaels AdamEVP, Chief Digital Officer | Returned to the company D | −2,600 | – | 85,622 | Form 4 |
| 2025-03-12 | Michaels AdamEVP, Chief Digital Officer | Shares withheld for tax F | −513 | 101.88 | 85,109 | Form 4 |
| 2025-03-12 | Sisler ShannonEVP, Chief People Officer | Returned to the company D | −1,951 | – | 43,535 | Form 4 |
| 2025-03-12 | Sisler ShannonEVP, Chief People Officer | Shares withheld for tax F | −384 | 101.88 | 43,151 | Form 4 |
| 2025-03-12 | Mehlman AnneEVP of CROCS Brand | Returned to the company D | −3,508 | – | 165,652 | Form 4 |
| 2025-03-12 | Mehlman AnneEVP of CROCS Brand | Shares withheld for tax F | −1,055 | 101.88 | 164,597 | Form 4 |
| 2025-03-11 | Britt ThomasEVP, Chief Information Officer | Grant or award A | +16,950 | – | 35,700 | Form 4 |
| 2025-03-11 | Rees AndrewDirector, Chief Executive Officer | Grant or award A | +159,342 | – | 1,106,403 | Form 4 |
| 2025-03-11 | Reilly TerenceEVP, President for HEYDUDE | Grant or award A | +33,901 | – | 81,671 | Form 4 |
| 2025-03-11 | Sisler ShannonEVP, Chief People Officer | Grant or award A | +16,950 | – | 45,486 | Form 4 |
| 2025-03-11 | Mehlman AnneEVP of CROCS Brand | Grant or award A | +33,901 | – | 169,160 | Form 4 |
| 2025-03-11 | Healy Susan L.EVP, Chief Financial Officer | Grant or award A | +25,426 | – | 48,078 | Form 4 |
| 2025-03-03 | Michaels AdamEVP, Chief Digital Officer | Shares withheld for tax F | −606 | 100.38 | 88,222 | Form 4 |
| 2025-03-03 | Sisler ShannonEVP, Chief People Officer | Shares withheld for tax F | −461 | 100.38 | 28,536 | Form 4 |
| 2025-03-03 | Mehlman AnneEVP of CROCS Brand | Shares withheld for tax F | −878 | 100.38 | 135,259 | Form 4 |
| 2025-03-03 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −11,566 | 100.38 | 947,061 | Form 4 |
| 2025-03-02 | Michaels AdamEVP, Chief Digital Officer | Shares withheld for tax F | −495 | 100.38 | 88,828 | Form 4 |
| 2025-03-02 | Sisler ShannonEVP, Chief People Officer | Shares withheld for tax F | −302 | 100.38 | 28,997 | Form 4 |
| 2025-03-02 | Mehlman AnneEVP of CROCS Brand | Shares withheld for tax F | −666 | 100.38 | 136,137 | Form 4 |
| 2025-03-02 | Rees AndrewDirector, Chief Executive Officer | Shares withheld for tax F | −5,526 | 100.38 | 958,627 | Form 4 |
| 2025-02-21 | Frasch RonaldDirector | Gift G | −919 | – | 73,907 | Form 4 |
| 2025-02-01 | Mehlman AnneEVP of CROCS Brand | Shares withheld for tax F | −1,469 | 96.74 | 136,803 | Form 4 |
| 2024-12-16 | Mehlman AnneEVP of CROCS Brand | Gift G | −2,260 | – | 138,272 | Form 4 |
| 2024-12-06 | Michaels AdamEVP, Chief Digital Officer | Gift G | −2,265 | – | 104,323 | Form 4 |
How to read it
- Buy, sale
- Code P and S on the form: shares bought or sold in the market, at the market price. The other codes are mostly pay (a grant, an option exercised) or tax (shares the company withheld), and say little about what the insider thinks of the price.
- Plan
- A sale or purchase under a Rule 10b5-1 plan, set up in advance and running on its own schedule. Since April 2023 the form has a box for it. Much executive selling is planned and says more about diversifying than about the company.
- Holds after
- The shares the insider still held after the trade, in the form the trade was in (directly, or indirectly through a trust or a fund).
- Value
- Shares times the price the form reports, which is often an average over several fills on the day.
Read from the SEC's own quarterly data sets of Forms 3, 4 and 5, and from each day's filings since the last one. A correcting amendment replaces the lines it restates. Every row links to its filing. None of this is advice: insiders sell for many reasons, and buy for fewer.